Jaguar Land Rover Will Cut 4,000 Jobs, About One in Ten Workers, After a Cyberattack and Tariffs
The Tata-owned carmaker is chasing £1.7 billion in savings over two years and says it can break even at 300,000 vehicles. Britain's business minister has already ruled out a bailout.
Jaguar Land Rover said Monday it will eliminate about 4,000 jobs over the next two years, roughly a tenth of its global workforce, as Britain's best-known luxury carmaker absorbs the combined weight of Chinese competition, President Donald Trump's tariffs and the cyberattack that shut down its systems.
The company, owned by India's Tata Motors, said it is targeting roughly £1.7 billion — about $2.3 billion — in savings over two years and is rebuilding its cost base so that it breaks even at 300,000 vehicles a year rather than the higher volumes it once needed. Chief Executive PB Balaji said JLR would also launch five new products over the next 12 months, an attempt to show that the retrenchment is not a retreat from the market.
"The automotive industry faces significant challenges, with technological change amidst intense competition and ongoing geo-political uncertainty," Balaji said in a statement. "As part of this transformation, we will reduce our global workforce by around 4,000 roles over the next two years. We recognise this will be difficult news for colleagues affected, and are committed to supporting everyone with care, fairness and respect."
Investors treated the announcement as overdue housekeeping. Tata Motors shares in Mumbai closed 0.3 percent higher on Monday and are up more than 10 percent this year. The reaction in Britain was sharper. The cuts land on a government that has spent months insisting the country's car industry can survive the tariff regime, and they follow cost-cutting at Aston Martin and Bentley. U.K. Business and Trade Minister Jonathan Reynolds ruled out a bailout over the weekend and is expected to meet JLR executives early this week.
"We understand that this will be an uncertain and concerning time for affected workers, their families and wider communities," a government spokesperson said, pointing to lower electricity bills for manufacturers, £4 billion in capital and research funding for zero-emission vehicles and a £2 billion Electric Car Grant meant to pull buyers toward EVs.
JLR is not alone. Volkswagen said late last week it would cut a further 50,000 roles as part of a restructuring it has described in historic terms, citing the same mix of tariffs and cheaper Chinese rivals that has squeezed European manufacturers all year. The cyberattack that crippled JLR's production and retail systems added a shock of its own, halting output at a moment when the company could least afford lost volume.
For the West Midlands, where JLR is the anchor employer and the top of a long supplier chain, the number that matters is not the £1.7 billion but the 4,000. The company has said it will make reductions voluntary where it can. Suppliers who build to JLR's schedule do not get that option.
Originally reported by CNBC.